Brand extension
Fragrances
Lotto Fragrances, produced and distributed under licence by Weruska & Joel Live sports as a protagonist, face challenges, win. Lotto has always lived sports intensely. With this spirit and attitude, Lotto’s Fragrances accompany sport moments and free time through the combination of fizzy fragrances and anti-bacterial components. The product includes two different toiletry lines: “SportEssence” and “Gravity Power”
Gravity power
The new fragrances line “Gravity Power” was inspired by the concepts connected to the Force of Gravity which make our very existence like a sport competition: the force of attraction – in exalting tension, the drive toward another body – in boosting dynamism, defeating resistance – improving performances. The new Lotto Gravity Power line expresses all this to perfection: the packaging, the colours, the graphics. Everything conveys energy, determination, strength, vitality, dynamism and power.
Gravity Power Man: the fragrance has a dramatic opening with a Mediterranean citrus cocktail of grapefruit and orange, enveloped by an exotic aroma of fresh and frizzy elemi. In the heart of the fragrance, the triumph of the aromatic notes of rosemary and bourbon geranium are made irresistible by a touch of black pepper. Attractive and vibrant, the woody grand finale of patchouli, cedar wood and vetiver.
Product range:- Eau de Toilette vapo- Deo spray no-alcohol- After shave splash- Deo spray no-alcohol- Bath foam- Shower gel
Gravity Power Woman: the fragrance immediately offers a fresh accord of mandarin and rose, enriched with the spicy essence of elemi, to give way to a floral heart of lily and jasmine. All this fades into the oriental notes of patchouli, sandalwood and white musk.
Product range:- Eau de Toilette vapo- Deo spray no-alcohol- Bath foam- Shower gel
Sport essence
Lotto Woman: a floral-musky bend, lively and vibrant for those who wish to state vitality and positive energy. A wise combination of lemon, mandarin orange, apple and the lively notes of ginger and freesia give life to a fizzy fragrance.
Product range:- Eau de Toilette natural spray- Body Lotion- In-shower body lotion- Deo spray No alcohol- Deo stick- Bath Foam- Shower gel
Lotto Man: the combination of essences were orchestrated to express the intense lifestyle of today’s man, filled with challenges, competition and dynamism. A combination of bergamot, mandarine and apple give life to a fizzy fragrance that spreads energy.
Product range:- Eau de Toilette natural spray- After shave splash- After shave Emulsion- Deo spray No-alcohol- Deo stick- Bath Foam- Shower gel- Deo body spray
